White Gold USA, LLC is a sales organization for the US market (CIG “Cristall’s” subsidiary). In November 2005 it got a special permit on import and distribution of alcohol beverages to the US-wholesale companies. These companies in their turn distribute vodka, particularly “White Gold” in every American state.
Sergey Zivenko considers White Gold USA, LLC to be a base representative company of the CIG “Cristall” in the USA as it is responsible for sales activities and accomplishes marketing communications there. White Gold fulfills one of the most important tasks abroad – carries on talks on purchase of different wholesale companies in states that are promising in terms of alcohol production and sale: Florida, Illinois,
Texas . In July 2005 the CIG “Cristall” purchased its first distributor in the USA Doyna Michigan Company (MI). In 2006 total sales of premium vodka produced by the CIG “Cristall” will amount up to 400.000 liters. The special permit on vodka distribution and sale given to the company is without time-limit.
Vodka “White Gold” is already being exported to the USA at retail price of $ 22-23 for 750 ml. Sergey Zivenko plans to spend $ 30.000000 on “White Gold” promotion programs in the USA with the assistance of Russian and foreign celebrities as well as on marketing stimulation of wholesale companies purchased by White Gold USA, LLC.
